![]() ![]() ![]() Similar to Uber, Lyft had a self-driving division and saw the future as one in which a human driver would no longer be necessary. It recently launched a subscription service, which provides riders with faster pickup, scheduling and assistance getting into the vehicle. Unlike Uber, Lyft didn’t have anything to fall back on during that time, as Uber did with its food delivery business. It has still not surpassed its peak quarterly revenue, which it reached in Q4 2019. ![]() This appears to have worked, as Lyft has molded itself as the scrappy underdog, winning over those who have had bad experiences with Uber.ĭuring the coronavirus pandemic, Lyft was heavily impacted, with its ride-hailing businesses declining by 36 percent in the year and completing 80 percent less rides in April 2020 than the previous year. Lyft launched several initiatives that attempted to paint its service in a more positive light, as Uber was chastised for its employment model. Lyft went from 22 to 33 percent market share in the US from 2017 to 2018, although that growth has cooled off, with the company achieving 29 percent market share in 2020. It wasn’t until the Cancel Uber campaign that Lyft started eating into Uber’s marketshare in the US. ![]()
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |